If you have ever been excited about staring a new Youtube channel before—where you came up with the perfect name, profile, and handle—but you just can’t think about what you’re going to post? Then you’ve come to the right place.
We’ll introduce new ideas, break down trending videos, and explain the algorithm itself all in this blog.
Current top 3 most trending video types
If you're wondering what kind of YouTube content is actually blowing up in 2025, here's what’s people are watching:
1. How-to and tutorial videos
People aren’t just watching. They’re searching. This includes step-by-step, DIY, tutorial videos, and walkthroughs. Whether it’s “how to use this iPhone feature,” “best apps for editing YouTube Shorts,” or a “behind-the-scenes setup of a podcast studio,” people want actionable stuff.
2. Reaction and commentary content
The classic reaction videos, review videos, and unboxing videos have been trending for a long time, and looks as if it will stay that way for longer. However, if you want your video to stand out, then mash it with TikTok trends or reels culture. React to viral video games, or give honest takes on the new product everyone’s raving about. This is also where parody videos and skits flourish.
3. Day-in-the-life and vlogs
People love to be on the inside of most things. A vlog gives your audience an intimate window into your world. Entrepreneurs, influencers, coaches—this is where you build real connection. Add bloopers, timelapse, music videos of your routine, or introduction videos if you’re just getting started. It’s a nice, low-pressure option if you’re looking for something relaxing yet fun.
Video content ideas that will get you clicks
Here’s a list of YouTube channel ideas that are working in 2025. Steal, tweak, and make them your own:
- DIY hacks to transform your desk setup
- “I tried trending app for 7 days—here’s what happened”
- Challenge videos with a twist (Example: “I let AI edit my videos for a week”)
- Reaction video to TikTok trends
- Step-by-step how-to video for something niche (setting up dual monitors on Mac)
- Wholesome pranks
- What’s in my camera bag (perfect for gear-focused product reviews)
- “How I use ____ gadget to save 10 hours a week”
- My full video editing process using Submagic shameless but honest plug
- FAQ answers in short format—think YouTube Shorts
- Behind-the-scenes of filming a podcast
- Animation explainer: Topic in 60 seconds
- “3 things I wish I knew before I started my YouTube channel”
- Playlist of your best hacks or top apps of the month
What makes people keep watching your videos?
A good video grabs the viewers attention.
Here's the template I use for almost every single type of video:
- Hook in the first 5 seconds: Ask a question, tease the result, or drop a shocking stat. Make the thumbnails and titles irresistible.
- Set the premise (10–30 seconds): Tell viewers exactly what they’ll get. Clarity kills bounce.
- Deliver in story-form: Whether it’s a tutorial, a prank, or a music video, use storytelling. Even your animations and explainer videos should have a flow: Problem → Struggle → Solution → Outcome. People love stories.
- Layer your edits: Use b roll, zoom effects, sound effects, and background music to keep it visually interesting. Submagic lets me do all this in one fell swoop—because time is a finite resource and I’d rather be shooting my next video than spending my hours editing videos.
- End with momentum: Ask a question. Tease the next upload. Send them to your playlist or live streams. Give the viewer something to think about as they leave. If you do that, chances are they’ll come back for more.
Make sure people actually see the video
SEO is a vital part of marketing. Sometimes, it can be boring, I’ll admit.
So here’s the cheat sheet to follow to ensure people find your video:
- Use your primary keyword (e.g., “YouTube video ideas”) in your title, description, and tags
- Mention it in the first 20 seconds of your audio
- Add a clear, clean thumbnail
- Make content that satisfies a real intent (like learning, laughing, or buying)
Also, if you're trying to go viral across several platforms, make sure your content slices clean into reels, YouTube Shorts, or TikTok. That's how you generate momentum.
You have all the ingredients. Now get cooking chef!
Whether this is your first YouTube video or your a seasoned social media professional, Submagic makes it ridiculously easy to turn your good ideas into high-quality content. With tools made for beginners but powerful enough for any content creator, Submagic’s features are designed to cut the unpleasant work and keep your creativity flowing.
Need captions? Our subtitle generator is the most accurate out there. Want to chop up your long-form for TikTok, Reels, or Shorts? Let magic clips auto-generate the best moments. Drop in b-roll, add zoom effects, throw in sound effects, and yes—every export is algorithm-friendly and ready to climb the search engine ranks.
Submagic is the fastest way to create any type of content—from skits to tutorials—without losing valuable time. So if you’ve got great ideas, Submagic can take care of all the daunting tasks so you can fulfill your dreams. Let’s make your next video your best video.