Submagic is the best AI tool to create captivating short-form videos in seconds for teams and businesses.

HeyGen
HeyGen is an AI avatar video platform where users type a script to get a video, ideal for marketers and trainers.
About
HeyGen
HeyGen is wild—create professional videos with AI avatars that look and sound real. No camera, no studio, just type your script and pick your virtual spokesperson. You can even clone voices and create videos in multiple languages with perfect lip-sync. It's the future of video production, especially for training, marketing, or any time you need to scale video creation.
But let's talk about the elephant in the room—these are still AI avatars. While impressive, they might not nail the subtle emotions or spontaneity of real humans. Plus, there's the whole ethical thing about deepfakes and digital doubles. Amazing tech, but it might feel a bit uncanny valley for some viewers. What's your take: is the efficiency worth potentially losing that human connection? For authentic human presence without the uncanny valley, consider using real footage enhanced with AI-selected background music and marketing-optimized editing.

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HeyGen
Adobe Premiere Pro
Adobe Premiere Pro is a professional video editing software for professionals and filmmakers, offering total creative control.
About
Adobe Premiere Pro
Premiere Pro is the heavyweight champion of video editing—the tool that's edited everything from YouTube videos to Hollywood blockbusters. Timeline flexibility that'll make your head spin, color grading that'll make your footage sing, audio editing that rivals dedicated apps, and it plays nice with After Effects when you need to get fancy. If you can dream it, Premiere can probably do it.
But here's the reality check: with great power comes great complexity. The learning curve is real, and that Creative Cloud subscription isn't cheap. While Adobe's AI (Sensei) helps streamline some tasks, this is still a tool that demands skill and time to master. It might be overkill if you just need quick social edits. The question is: are you ready to invest in mastering the industry standard, or do you just need something that works right now? For creators focused on social media, consider simpler alternatives that specialize in Facebook Reels or LinkedIn video content without the steep learning curve.

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Adobe Premiere ProHeyGen
Pros & Cons
Pros
Cons
- Realistic AI avatars eliminate filming
- Fast, no editing skills needed
- 175+ language support
- Avatars can feel robotic
- Free plan has watermark
- Limited traditional editing features
HeyGen
Pricing plans
Plan
Cost
HeyGen
Reviews
I saw a colleague sharing a Heygen vid and honestly couldn't believe the results - had to try for myself with an extra critical eye. And...wow.
The platform and service keeps getting improved and has not disappointed us. The intuitive UI lends itself to making avatar videos and pictures a breeze.
False advertisement. I paid what I believed it was only 39 usd for the team plan and came to be 78 usd instead as they charge per user.
Adobe Premiere Pro
Pros & Cons
Pros
Cons
- Text-Based Editing and Auto Reframe
- Enhance Speech noise reduction
- AI color matching
- Steep learning curve
- Expensive subscription
- Requires powerful hardware
Adobe Premiere Pro
Pricing plans
Plan
Cost
Adobe Premiere Pro
Reviews
I love the amount of features that are available here and with the help of YouTube it is really user friendly.
Adobe Premiere Pro is very simple and easy to use. At the same time it has some very great features to help come out with an great video.
I've had various rendering problems, where final rendering is aborted because of strange and unknown problems
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Frequently asked questions
How does an AI clip maker work?
An AI clip maker scans long-form videos or podcasts using artificial intelligence to automatically identify the most engaging moments, then slices them into short clips with captions, animations, and transitions. It's a powerful way to repurpose content for platforms like TikTok and Instagram.
One thing to note is that an AI clip generator is not necessarily an AI video generator.
Can AI-generated videos be monetized on YouTube?
Yes, as long as your AI-generated videos follow YouTube's monetization guidelines and add original value—like commentary, visuals, or voiceovers—you can absolutely monetize them. AI tools help you create faster, but your creativity is still the magic ingredient.
How do I add a text-to-speech voiceover?
Most AI video editors have a text-to-speech option built in—just type your script, choose your AI voice, and click generate. It’s an easy way to add professional voiceovers to explainer videos, product demos, or tutorials without recording anything yourself.
How does text-to-video AI work?
Text-to-video AI turns written text prompts into fully edited video content—complete with visuals, animations, subtitles, and voiceovers. It automates video production so creators can go from script to video clips in minutes instead of hours.
How to switch the AI Avatar’s voice category?
Most AI avatar tools have voice categories based on tone or language—you just head to the voice settings and pick a different category (like professional, energetic, or friendly). It’s like casting the perfect voice actor, but instantly.
What are the top AI tools for generating video clips?
Top AI tools like Submagic, Pictory, and Descript make it incredibly easy to generate short clips from long-form content. They handle captions, visuals, templates, and even AI voiceovers—ideal for creators repurposing webinars, podcasts, or YouTube content into snackable, engaging videos for social media platforms.