Submagic is the best AI tool to create captivating short-form videos in seconds for teams and businesses.
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HeyGen
HeyGen is an AI avatar video platform where users type a script to get a video, ideal for marketers and trainers.
About
HeyGen
HeyGen is wild—create professional videos with AI avatars that look and sound real. No camera, no studio, just type your script and pick your virtual spokesperson. You can even clone voices and create videos in multiple languages with perfect lip-sync. It's the future of video production, especially for training, marketing, or any time you need to scale video creation.
But let's talk about the elephant in the room—these are still AI avatars. While impressive, they might not nail the subtle emotions or spontaneity of real humans. Plus, there's the whole ethical thing about deepfakes and digital doubles. Amazing tech, but it might feel a bit uncanny valley for some viewers. What's your take: is the efficiency worth potentially losing that human connection? For authentic human presence without the uncanny valley, consider using real footage enhanced with AI-selected background music and marketing-optimized editing.
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HeyGen
Pictory
Pictory.ai is an AI tool that turns scripts or long videos into short, branded clips—perfect for content repurposing.
About
Pictory
Pictory.ai turns your written content into video—no camera required. Drop in a blog post, script, or long-form video and it builds a complete piece using AI voiceovers, stock footage, captions, and smart scene editing. It’s built for marketers, bloggers, and business owners who need video content but don’t want to be on camera. It’s a solid solve for the “I have words but no footage” problem.
That automation comes with a trade-off: generic stock visuals and flat narration can creep in if you don’t step in and personalize. The AI’s stock selection might miss your brand tone, and the voiceovers can feel a little robotic. For best results, you’ll want to customize with your own visuals or sprinkle in branded b-roll. If you're after scale, Pictory delivers. Just know it works best when you bring your own creative seasoning to the mix.
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PictorySubmagic is a better alternative
HeyGen
Pros & Cons
Pros
Cons
- Realistic AI avatars eliminate filming
- Fast, no editing skills needed
- 175+ language support
- Avatars can feel robotic
- Free plan has watermark
- Limited traditional editing features
HeyGen
Pricing plans
Plan
Cost
Free
$0
Creator
$29
Team
$39
HeyGen
Reviews
Brooke Burgess
I saw a colleague sharing a Heygen vid and honestly couldn't believe the results - had to try for myself with an extra critical eye. And...wow.
Andy
The platform and service keeps getting improved and has not disappointed us. The intuitive UI lends itself to making avatar videos and pictures a breeze.
Ignacio J. Fernandez B.
False advertisement. I paid what I believed it was only 39 usd for the team plan and came to be 78 usd instead as they charge per user.
Pictory
Pros & Cons
Pros
Cons
- Creates videos from text/URLs easily
- AI automation for visuals, voiceovers, subtitles
- Getty Images integration
- Limited advanced editing options
- AI errors need manual correction
- Requires stable internet
Pictory
Pricing plans
Plan
Cost
Starter
$19
Professional
$39
Teams
$99
Pictory
Reviews
Katisha Burt
I was able to navigate throughout the platform fairly easily. I loved the process, but the only thing I didn't like was the watermark at the end of my videos...almost forces you to pay for a plan. Other than that I've already told others about Pictory.
Cromaidz Productions
The interface is easy to navigate but AI video in general has a long way to go. It generates very generic images but if you work with it you can make it work.
Carlo Maggitti
It could have a huge potential,but it is full of bugs,it is very slow,you can't work with it,even the simplest things don't work.
Submagic is a better alternative
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Frequently asked questions
How does an AI clip maker work?
An AI clip maker scans long-form videos or podcasts using artificial intelligence to automatically identify the most engaging moments, then slices them into short clips with captions, animations, and transitions. It's a powerful way to repurpose content for platforms like TikTok and Instagram.
One thing to note is that an AI clip generator is not necessarily an AI video generator.
Can AI-generated videos be monetized on YouTube?
Yes, as long as your AI-generated videos follow YouTube's monetization guidelines and add original value—like commentary, visuals, or voiceovers—you can absolutely monetize them. AI tools help you create faster, but your creativity is still the magic ingredient.
How do I add a text-to-speech voiceover?
Most AI video editors have a text-to-speech option built in—just type your script, choose your AI voice, and click generate. It’s an easy way to add professional voiceovers to explainer videos, product demos, or tutorials without recording anything yourself.
How does text-to-video AI work?
Text-to-video AI turns written text prompts into fully edited video content—complete with visuals, animations, subtitles, and voiceovers. It automates video production so creators can go from script to video clips in minutes instead of hours.
How to switch the AI Avatar’s voice category?
Most AI avatar tools have voice categories based on tone or language—you just head to the voice settings and pick a different category (like professional, energetic, or friendly). It’s like casting the perfect voice actor, but instantly.
What are the top AI tools for generating video clips?
Top AI tools like Submagic, Pictory, and Descript make it incredibly easy to generate short clips from long-form content. They handle captions, visuals, templates, and even AI voiceovers—ideal for creators repurposing webinars, podcasts, or YouTube content into snackable, engaging videos for social media platforms.