Submagic is the best AI tool to create captivating short-form videos in seconds for teams and businesses.
Loved by the best companies across the world
Pictory
Pictory.ai is an AI tool that turns scripts or long videos into short, branded clips—perfect for content repurposing.
About
Pictory
Pictory.ai turns your written content into video—no camera required. Drop in a blog post, script, or long-form video and it builds a complete piece using AI voiceovers, stock footage, captions, and smart scene editing. It’s built for marketers, bloggers, and business owners who need video content but don’t want to be on camera. It’s a solid solve for the “I have words but no footage” problem.
That automation comes with a trade-off: generic stock visuals and flat narration can creep in if you don’t step in and personalize. The AI’s stock selection might miss your brand tone, and the voiceovers can feel a little robotic. For best results, you’ll want to customize with your own visuals or sprinkle in branded b-roll. If you're after scale, Pictory delivers. Just know it works best when you bring your own creative seasoning to the mix.
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Pictory
CapCut
CapCut is a full-featured video editor for mobile and desktop, popular for its trendy effects, templates, and easy social sharing.
About
CapCut
CapCut is TikTok’s editing sidekick, packed with free tools and viral-ready features. It works on both mobile and desktop, offering trendy effects, a massive music and sound library, and AI tools like auto-cutting, background noise removal, and those bold animated captions you see all over your feed. It’s fast, intuitive, and built to keep pace with the rhythm of social media.
But let’s be real—it’s made for short-form content. You won’t find deep color grading, multi-cam editing, or timeline finesse you'd expect in something like Premiere. And since it’s backed by ByteDance, folks with privacy concerns might raise an eyebrow. Some features also rely on a live internet connection, which can slow things down. That said, for quick-turn clips, reels, and TikToks, it delivers exactly what today’s creators need—fast, fun, and optimized for scroll-stopping content.
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CapCutSubmagic is a better alternative
Pictory
Pros & Cons
Pros
Cons
- Creates videos from text/URLs easily
- AI automation for visuals, voiceovers, subtitles
- Getty Images integration
- Limited advanced editing options
- AI errors need manual correction
- Requires stable internet
Pictory
Pricing plans
Plan
Cost
Starter
$19
Professional
$39
Teams
$99
Pictory
Reviews
Katisha Burt
I was able to navigate throughout the platform fairly easily. I loved the process, but the only thing I didn't like was the watermark at the end of my videos...almost forces you to pay for a plan. Other than that I've already told others about Pictory.
Cromaidz Productions
The interface is easy to navigate but AI video in general has a long way to go. It generates very generic images but if you work with it you can make it work.
Carlo Maggitti
It could have a huge potential,but it is full of bugs,it is very slow,you can't work with it,even the simplest things don't work.
CapCut
Pros & Cons
Pros
Cons
- Free with powerful AI features
- Beginner-friendly mobile/desktop versions
- Extensive stock library and templates
- Desktop version less featured than mobile
- Pro subscription for premium assets
- 15-minute cap and single track limitations
CapCut
Pricing plans
Plan
Cost
Free
$0
Pro
$9.99
CapCut
Reviews
Enayet Hussain
I'm not sure why people don't like it, but it's a very good editing app that isn't a "scam." You may need to pay for a subscription for some features, but I think it's worth it for the price. For example, I pay 50 dollars a year for it, and it's awesome.
David Greenlee
Revised! I just went ahead and purchased Pro. So far big improvement. I really detest the way I got here. But I have to say working cross platform so far seems ok. I will revisit UX once I have used for a bit. I am improving rating to 4 stars. Saved me a fair amount of time.
Stef Caisutti
I finally paid, as you could almost do nothing, as everything was on Pro, NOW I am battling to get an invoice from them, useless after sales service, Still after emails and bot chat!!!!!!! NO INVOICE
Submagic is a better alternative
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Frequently asked questions
How does an AI clip maker work?
An AI clip maker scans long-form videos or podcasts using artificial intelligence to automatically identify the most engaging moments, then slices them into short clips with captions, animations, and transitions. It's a powerful way to repurpose content for platforms like TikTok and Instagram.
One thing to note is that an AI clip generator is not necessarily an AI video generator.
Can AI-generated videos be monetized on YouTube?
Yes, as long as your AI-generated videos follow YouTube's monetization guidelines and add original value—like commentary, visuals, or voiceovers—you can absolutely monetize them. AI tools help you create faster, but your creativity is still the magic ingredient.
How do I add a text-to-speech voiceover?
Most AI video editors have a text-to-speech option built in—just type your script, choose your AI voice, and click generate. It’s an easy way to add professional voiceovers to explainer videos, product demos, or tutorials without recording anything yourself.
How does text-to-video AI work?
Text-to-video AI turns written text prompts into fully edited video content—complete with visuals, animations, subtitles, and voiceovers. It automates video production so creators can go from script to video clips in minutes instead of hours.
How to switch the AI Avatar’s voice category?
Most AI avatar tools have voice categories based on tone or language—you just head to the voice settings and pick a different category (like professional, energetic, or friendly). It’s like casting the perfect voice actor, but instantly.
What are the top AI tools for generating video clips?
Top AI tools like Submagic, Pictory, and Descript make it incredibly easy to generate short clips from long-form content. They handle captions, visuals, templates, and even AI voiceovers—ideal for creators repurposing webinars, podcasts, or YouTube content into snackable, engaging videos for social media platforms.