Filmora

Filmora is a powerful yet simple video editor for growing creators, popular for its AI tools and diverse effects.

About

Filmora

Filmora hits that sweet spot—powerful enough to make you look pro, simple enough that you won't need a manual. You've got all the essentials: effects, transitions, motion tracking, color tools, plus AI features that actually help (like detecting silence and removing backgrounds). It's built for creators who want to level up from basic editing without the learning curve of pro software.

The trade-off? It's not quite Hollywood-grade. While it'll handle most of what you throw at it, the real pros might miss the deep control and plugin ecosystem of Premiere or DaVinci. Think of it as the perfect middle ground—way beyond amateur, not quite blockbuster. So where are you in your journey: ready to graduate from basic but not ready for film school? For simpler workflows, try an AI silence remover that also handles YouTube video editing without the complexity.

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Filmora

ClipChamp

ClipChamp is an easy video editing tool for beginners and individuals, featuring drag, drop, and create functionality.

About

ClipChamp

ClipChamp is Microsoft's answer to "everyone should be able to make videos." Drag, drop, edit—it's that simple. Now that it's part of the Microsoft family, Windows users get it built-in, which is pretty sweet. You've got your templates, stock footage, basic AI features, and even a free tier that's actually useful. It's video editing for the masses.

But "for the masses" means it's not for the pros. Complex effects, deep color work, advanced audio—that's not ClipChamp's jam. And being browser-based, you might hit some speed bumps with bigger projects. It's evolving fast, but it's still more "my first video editor" than "my only video editor." So what are you after: easy and accessible, or professional and powerful? For creators who need trendy AI transitions and automatic viral clip generation, specialized tools might be a better fit.

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ClipChamp

Submagic is a better alternative

Submagic is the better alternative to Filmora & ClipChamp. Video editing done in 3 clicks, saves you time. Edit 3 videos for free.

Submagic is the better alternative to ClipChamp. Video editing done in 3 clicks, saves you time. Edit 3 videos for free.

Submagic is the better alternative to Filmora & ClipChamp. Video editing done in 3 clicks, saves you time. Edit 3 videos for free.

Google Global Review : 4.9/5Trustpilot Global Review : 4.8/5G2 Global Review : 4.9/5

Trusted by 100+ Top Creators

Grant Cardone

Ali Abdaal

Chris Williamson

Overview of Filmora Vs ClipChamp : Transforming Long Videos into Viral Shorts with AI

Filmora

Pros & Cons

Pros

Cons

  • Beginner-friendly with tutorials
  • AI text-to-video, motion tracking
  • Affordable with good effects library
  • AI features less refined
  • Free version watermarkedL
  • Lacks pro-level controls

Filmora

Pricing plans

Plan

Cost

Free
$0
Basic
$49.99/year
Advanced
$60

Filmora

Reviews

Kesiah Afripinoy

Maybe I'm wrong but Wondershare is probably the most underrated editing software on the market right now. You've got to try it and really get to understand it to truly get what I mean.

Gabriel Godinez

Wondershare Filmora has helped me boost my productivity while making better quality video edits. It helps me cut down on the time it takes to produce my content, it's an amazing piece of software!

Lars Lubbers

works like shit, immpossible to cancel.

ClipChamp

Pros & Cons

Pros

Cons

  • Beginner-friendly interface
  • Free plan without watermark (1080p)
  • Microsoft integration and cloud sync
  • Lacks advanced features
  • Internet-dependent performance
  • 4K export requires paid version

ClipChamp

Pricing plans

Plan

Cost

Free
$0
Premium
$11.99

ClipChamp

Reviews

Sarah

I like it for what it is - it's really easy to use and there are a lot of useful features in the free version. If you just need to cut basic videos and add some text, I think it's a great option.

Brian Donovan

Awful. Don't buy it. There are far better out there and while I get some features because of my Microsoft monthly account, it makes it difficult to use to force you to the Premium edition.

D

I HATE, HATE this app with a living passion. I spent 10 hours creating a video that I now can't download no matter what I do. It doesn't even start to download; it just does nothing.

Submagic is a better alternative

Submagic is the better alternative to Filmora & ClipChamp. Video editing done in 3 clicks, saves you time. Edit 3 videos for free.

Submagic is the better alternative to ClipChamp. Video editing done in 3 clicks, saves you time. Edit 3 videos for free.

Submagic is the better alternative to Filmora & ClipChamp. Video editing done in 3 clicks, saves you time. Edit 3 videos for free.

Google Global Review : 4.9/5Trustpilot Global Review : 4.8/5G2 Global Review : 4.9/5

Trusted by 100+ Top Creators

Grant Cardone

Ali Abdaal

Chris Williamson

Frequently asked questions

How does an AI clip maker work?

An AI clip maker scans long-form videos or podcasts using artificial intelligence to automatically identify the most engaging moments, then slices them into short clips with captions, animations, and transitions. It's a powerful way to repurpose content for platforms like TikTok and Instagram.

One thing to note is that an AI clip generator is not necessarily an AI video generator.

Can AI-generated videos be monetized on YouTube?

Yes, as long as your AI-generated videos follow YouTube's monetization guidelines and add original value—like commentary, visuals, or voiceovers—you can absolutely monetize them. AI tools help you create faster, but your creativity is still the magic ingredient.

How do I add a text-to-speech voiceover?

Most AI video editors have a text-to-speech option built in—just type your script, choose your AI voice, and click generate. It’s an easy way to add professional voiceovers to explainer videos, product demos, or tutorials without recording anything yourself.

How does text-to-video AI work?

Text-to-video AI turns written text prompts into fully edited video content—complete with visuals, animations, subtitles, and voiceovers. It automates video production so creators can go from script to video clips in minutes instead of hours.

How to switch the AI Avatar’s voice category?

Most AI avatar tools have voice categories based on tone or language—you just head to the voice settings and pick a different category (like professional, energetic, or friendly). It’s like casting the perfect voice actor, but instantly.

What are the top AI tools for generating video clips?

Top AI tools like Submagic, Pictory, and Descript make it incredibly easy to generate short clips from long-form content. They handle captions, visuals, templates, and even AI voiceovers—ideal for creators repurposing webinars, podcasts, or YouTube content into snackable, engaging videos for social media platforms.

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